About Us

Creative Beginnings

We understand the difficulty in finding healthy yet truly delicious comfort foods free of all the bad stuff. We also understand the many frustrations for those on restricted diets. In light of this, we thought to ourselves, “why can’t we take a cookie or waffle mix and add lots of fiber, protein, and superfoods into it?” It became our mission to do just that. We decided to create nutritious baking mixes that would appeal to both healthy eaters and people just looking for gourmet taste. With our creative combination of over 15 superfoods in all of our natural baking mixes, you can finally feel good about eating the foods we all love!

We know that the best tasting products come from the best ingredients, and our team is committed to sourcing the most nutritious ingredients available. For example, our unprocessed oats are 25% higher in protein than oats typically sold in grocery stores.  Our ancient grain mix consists of the most nutritious grains available. Our nut and seed flour blends provide protein, as well as unique texture and gourmet taste to our mixes. We realize that most gluten-free products are loaded with sugar. We use less sugar and sweeten our products with natural super fruit powders and coconut sugar, which has one half the glycemic value of most sugars.  Check out our ingredients!

Easy to prepare and nutritious, our baking mixes will undoubtedly please both kids and adults alike! Our baked goods offer a great way to sneak nutrition into your child's diet!

Want to learn more? View Our Commitment & Our Guarantee!

Our Commitment

We are committed to helping you maintain a healthier lifestyle by providing the best-in-class natural food products as part of the rapidly growing clean food movement. We are one of the few companies in the natural foods industry providing all-natural products which are:

Organic, Gluten-Free, Vegan, Non-GMO, Soy-Free and free of Xanthan and Guar Gums.

Additionally, our products are designed with the flexibility to add milk, eggs, and nuts if you desire. We provide you with a creatively tasty way to consume the necessary fiber, antioxidants, nutrients, and phytochemicals that are often lacking in the average diet. We are dedicated to constantly creating high quality, unique products that are irresistibly delicious.

Always Convenient

Our mixes can be made in one bowl just by adding water and oil and mixing with a spoon. Mixes can be also made by just adding water only.

Because our mixes don’t require the addition of eggs or any other whole ingredient, you can enjoy a few fresh baked snacks in minutes without the fuss of preparing a whole batch. You can now have warm, fresh cookies anytime.

Always Honest

We feel that it is absolutely imperative that we be honest about our ingredients and their origins. Our mixes contain only natural, whole food powders with no preservatives or fillers; that's why we aren't afraid to show you pictures of our ingredients on the front of our packages. Now you know what ingredients you are really eating without hunting for them.

Always Earth-Friendly

In order to maintain our commitment towards sustainability, we have partnered with companies that utilize renewable energy & eco-friendly practices. Even our packaging is eco-friendly, recyclable and compostable. 

Our Guarantee

We care about your health and well-being, so we guarantee our mixes will NEVER contain:

GMOs - Fillers - Preservatives - Baking soda with aluminum - Trans fats - Xanthan or Guar gums - Soy - Soy Lecithin - Glycerin - Artificial vanilla extract - Artificial colors & dyes - Artificial Flavors - High fructose syrup - Bleached flours - Dairy - Casein - Sulfites - Egg - Wheat - Gluten - Brown Sugar - Alkali processed ingredients - Cellulose gum - Calcium Carbonate - Hydrogenated oils - Crustaceans - Shellfish - Sodium Silicoaluminate - Cane sugar - Refined sugars - Corn syrup - Palm oil - Modified starches - TBHQ - BHT - Carrageenan - Modified Cellulose.

If you aren’t completely satisfied with our products, we offer a 100% money-back guarantee. For customer inquiries contact us.